Executive Roundtable Italy

Our Executive Roundtable Italy brings together marketing and technology leaders from across industries and organisations to network, share their best practices and discuss the current and future challenges and opportunities arising from the latest technology in a private virtual environment.

This roundtable will explore how generative AI is transforming content supply chains by enabling scalable personalisation, faster time-to-market, and greater cost-efficiency. As organisations face increasing pressure to deliver consistent, tailored experiences across diverse channels, aligning marketing and IT functions is key to success. Participants will gain insights into overcoming workflow fragmentation and driving collaboration to meet rising customer expectations with speed and creativity.